Short answer
Start with a user problem, not an AI feature. Look for places where people complain about slow work, confusing decisions, messy files, repeated writing, manual research, or unclear processes.
The three HugoMojo paths
HugoMojo uses three starting paths because the same AI tool creates different work for different people. The right first move depends on your real constraints.
HunterService-first. Use AI to shape one offer and message potential buyers.
ArtisanAsset-first. Use AI to turn one repeated problem into a small template, checklist, or guide.
ArchitectSystem-first. Use AI to review messy business workflows and find process improvements.
What to do next
Once the problem is clear, choose the path. Offer help directly, turn it into an asset, or map the workflow as a system review.
Stop testing the wrong path
Use the free scanner to see what to stop copying and what first move to test today.