Short answer
You need to expose the idea to real people in a small way. That could be a service offer, a useful answer, a tiny asset, or a workflow review. The goal is to learn whether the pain is real.
The three HugoMojo paths
HugoMojo uses three starting paths because the same AI tool creates different work for different people. The right first move depends on your real constraints.
HunterService-first. Use AI to shape one offer and message potential buyers.
ArtisanAsset-first. Use AI to turn one repeated problem into a small template, checklist, or guide.
ArchitectSystem-first. Use AI to review messy business workflows and find process improvements.
What to do next
Pick the path that gets you closest to a response. Customers appear through signal loops, not private brainstorming.
Stop testing the wrong path
Use the free scanner to see what to stop copying and what first move to test today.